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Nike Elite Summit
Project type
Audio-Visual Content Production and Marketing Publications
Date
June 2026
Location
Berlin, Germany
To mark the start of the 2026 World Cup, Nike invited a select group of emerging football talents to Berlin for the Nike Elite Summit. The participants, both male and female players, had already demonstrated their potential at club level or with their national youth teams.
Blending football, lifestyle, and community, the event featured styling sessions, competitive football activities, and various experiences. A special highlight was the appearance of Borussia Dortmund and German national team player Julian Brandt, who joined the young athletes on the pitch.
Our team handled the complete content production for the event. To create an immersive viewing experience, we chose a POV-style approach that allowed the audience to experience the summit from a participant’s perspective. Supported by a simple intro and outro, the final video delivered an authentic and engaging story.
Alongside the video production, we captured the event through photography, creating a comprehensive content package that was later published across our Instagram platform.
